21 August 2008

core objectives

Consumers are bombarded with statistics constantly, but most percentages and facts end up just being numbers that are easily forgettable or have a hard time sinking in. There are the few, though, that have the right comparison, verbal, visual, or otherwise, that they manage to stick in your brain. These are the ones understood well enough to tell your friends about, with feeling.

The possibility of visually explaining some confusing voting fact using time, motion, and sound increases the relevance in a culture that needs it to be entertaining and well-worth the time devoted. Elections strive for clarity and awareness, but often miss the boat. This is where our motion graphics can hopefully make a difference.

begin again

over the summer i kept up my personal bookmarks but didn't manage to post here. some backlogging may ensue.



neongray.info

a rad group of designers from baltimore and san francisco. current work, with a sharp interest in pop culture, music, contemporary trends & style, etc. its members all have their own projects as well, and i found the site because liam devowski is a contributor on viewerslikeu. work just feels fresh.